Tag Archive for: mccrindle

Aussie Population Reaches 27 Million, 30 Years Early

With one new Australian being added to the population count every 50 seconds, we could reach 28 million in August 2025.

The Trends of 2024: What to Expect

Observing social change helps us to make informed predictions about the trends set to shape the year ahead.

How to Attract and Retain Top Talent: 8 Strategies

In today’s competitive job market, attracting and retaining top talent has become a critical challenge for organisations.

The Year That Was: What Trended in 2023

From social trends to consumer shifts and new technologies, we take a look at trends that shaped 2023 and how Australians responded.

How Aussies Are Feeling About Christmas This Year

Although setbacks were faced by many Australians this year, there is a prevailing sense of optimism as we approach the Christmas season.

Connection is Essential to Australia’s Longevity Boom

Australia’s ageing population means a need for connection and community as well as skilled and dedicated aged care workers.

The Important Role of Grandparents

New research shows just how much grandparents are contributing to their grandchildren’s lives and their educational aspirations.

What is a Zalpha?

A Zalpha is a term used to describe those born on the cusp of these two generations – Generation Z and Generation Alpha.

Screen and Social Media Use Amongst Young Aussies

Three quarters of Gen Z and 72% of Gen Y indicate they struggle spending too much time on screens and technology.

Hybrid Worker FOMO and Emerging Trends in the New World of Work

Many Australian workers are experiencing Video-conference FOMO – a fear of missing out on in-office conversations after a video conference.

The Costs of Working in Australia

Work-related costs, such as transportation, lunches, education, and childcare, are weighing heavily on Australians.

Australia’s Ageing Population and the Future

The aged care sector in Australia faces both a challenge and an opportunity. By 2050, it may need a workforce twice its current size.

How Young Australians are Shaping the Future of Shopping

Young Australians are increasingly becoming ‘identity consumers,’ using their purchasing choices to express personal values and identity.

Where Australians Place Their Trust

Australians are increasingly placing their trust in local businesses and charities/not-for-profits, say researchers at McCrindle.

Generation Alpha’s Economic Footprint

In 2029, when Gen Alpha enters adulthood, their collective economic footprint is projected to surge past US$5.46 trillion.

Australia’s Migration Patterns: Home Near and Far

Among the various cultures contributing to Australia’s multicultural fabric, the United Kingdom takes the lead…

Traits Imperative For Today’s Leader

As indicated by today’s workers, there are some essential qualities that Australians are seeking in their leaders.

Gen Z’s Top Hope in Life: Home Ownership

The ‘Australian dream’ is still sought after, even with the current housing climate preventing many from entering the market.