Tag Archive for: branding
https://riverlandlife.org.au/wp-content/uploads/2021/01/write-2.jpg 628 1200 Samuel Taylor https://riverlandlife.org.au/wp-content/uploads/2022/07/LifeFM-logo-500x141-1.png Samuel Taylor2021-01-15 08:37:432022-08-21 17:07:04Creating Your Business Name and Slogan
Small businesses neglect ‘brand management’ at their own peril! It is not just a logo or a name, it is the collection of these parts that gives the end customer a powerful message about what your business is and what it stands for.
https://riverlandlife.org.au/wp-content/uploads/2020/04/bewarecrisischameleon.jpg 628 1200 Samuel Taylor https://riverlandlife.org.au/wp-content/uploads/2022/07/LifeFM-logo-500x141-1.png Samuel Taylor2020-04-06 09:02:492022-08-21 17:07:10Businesses Should Beware of Becoming a Crisis Chameleon and Straying Too Far from Their Brand Identity
While significantly changing your business in the face of crisis can open up opportunities for maintaining momentum, business leaders must tread carefully.